According to this link, there are some reasons we have to use log returns.
But I can not understand the first reason provided in the link:
First, log-normality: if we assume that prices are distributed log normally (which, in practice, may or may not be true for any given price series), then $\log(1 + r_i)$ is conveniently normally distributed, because:
$$ \tag{1} 1 + r_i = {p_i \over p_j} = e^{\log\left({p_i \over p_j}\right)}$$
I can't understand how equation $(1)$ is related to the normal distribution.
Anyone can help?