Shorting a bond means borrow it form other and sell. It seems to me that this operation is the same as just simply issue a bond. Am I right? If yes, then why do we use "shorting" terminology for bonds? If no, why am I wrong. Thanks!
Two important difference are 1) the intention 2) the resulting position
Shorting a bond is usually with the intention to buy it back with hopefully a lower price. Your position is sensitive to the bond price changes.
Issuing a bond (usually an organization) is usually for raising funds. And you have no risks on bond price fluctuation and it will be redeemed on principle at maturity (assuming non-callable)