It appears to me that retail investors can only buy calls and puts, but not short them through any standardized way (except maybe borrowing the option from a friend ;) ).
Is that correct, or how can I short puts/calls (directly without replication)?
More specifically, I assume there are standard options on S&P500 and I would want to take one of these existing retail options and betting short on it (through a standalone product). The view is to be from a U.S. retail investor.